Professional branding and web design for health and wellness practitioners.

I’m Leslie Mello – branding expert, designer, and nutritional therapist. I help small businesses create healthy brands without overthinking or overspending.

MY MISSION

To bring agency-level branding to any small business who wants to make the world a healthier and happier place.

“The best thing I’ve done for my practice”

– Kathryn Picking, Pebble Nutrition

SERVICES

Brand Strategy

Think of this as the DNA of your business. It’s a strong foundation that will inform everything you do with your brand, including what to name it, how it should look and how to connect with your audience. It will help make all marketing and design decisions on-message and consistent.

Brand Design

This is where your brand gets to express itself - your logotype, fonts, colours and image style. All design decisions will be based on your brand strategy so you stay on target. Your personal taste will play a role here, but it’s important we design a brand that resonates with the audience you want to target.

Logo Design

Depending on your needs and budget, I can design and produce a logotype or logo for your business along with social media badges and any other graphic elements you may need. I promise never to upsell you on a logo design if all you need is a logotype (your business name typeset in a professional font).

Copywriting & Content

Words matter. How you write is as important as what you write. I can help you with everything from creative headlines that grab your audience’s attention to well-informed blogs that prove you’re an expert. I also help you plan content so you know you’re sharing ideas your clients care about.

Web Design

I work with fabulous SquareSpace developers to create professional websites that put clients in control of the content without needing to pay web companies expensive monthly subscriptions. Together, we make sure that my clients not only have a beautiful website that will connect to their ideal audience, but also make sure it’s up to scratch technically and is optimised for SEO.

Co-working & Coaching

Sometimes we just need a bit of a boost to keep us inspired and energised. Come to me with your biggest fears and issues around your branding and marketing, and we can work together to come up with solid solutions that will not overwhelm you or your budget. Bookable in 90 minute affordable slots here.

I also offer an Instant Holding Page for those who can’t commit to creating a full website just yet.

It’s £450 and takes just a few days to get you up and running. Please download my price list here for details of this service plus a list of all my services and prices.

Handy Branding Checklist

Enter your email to download a full list of all the things you need to create your branding and website, along with tips for best practice.

What makes a healthy brand?

A business always starts with an idea. A seed that needs to be planted in the right place, and nurtured in the right way before it can grow and bear fruit. Creating a healthy brand is how you do this.

  • If you confuse them, you’ll lose them. I’ll teach you how to make sure all your messaging is clear and connects you to the right clients.

  • Your brand assets need to work hard across many platforms. I will make sure you have a branding toolkit that allows you to look great everywhere, from print to social media.

  • Don’t rush it. A brand is a living organism and needs to grow authentically and organically to survive and thrive. Some try to do too much too soon, which just leads to overwhelm and burnout. I’ll help you plan a way to grow slowly, but surely.

  • Your situation is unique, and I’d love to hear what else you may need. Email me at hello@mellobranding.com, and I’ll get right back to you.