The health of your business starts with your brand

Professional branding and web design for health and wellness practitioners

My mission is to help you make the world a happier and healthier place

Hi! I’m Leslie Mello, a branding expert with over 25 years in the business. I’m also a qualified nutritional therapist and love supporting businesses that help people with health and wellness.

I use my experience from working at world-class branding agencies and corporate clients to help smaller businesses like yours, offering a more personal service at an affordable price.

“The best thing I’ve done for my practice”

– Kathryn Picking, Pebble Nutrition

SERVICES

Brand Strategy

Think of this as the DNA of your business. It’s a strong foundation that will inform everything you do with your brand, including what to name it, how it should look and how to connect with your audience. It will help make all marketing and design decisions on-message and consistent.

Brand Design

This is where your brand gets to express itself - your logotype, fonts, colours and image style. All design decisions will be based on your brand strategy so you stay on target. Your personal taste will play a role here, but it’s important we design a brand that resonates with the audience you want to target.

Logo Design

Depending on your needs and budget, I can design and produce a logotype or logo for your business along with social media badges and any other graphic elements you may need. I promise never to upsell you on a logo design if all you need is a logotype (your business name typeset in a professional font).

Copywriting & Content

Words matter. How you write is as important as what you write. I can help you with everything from creative headlines that grab your audience’s attention to well-informed blogs that prove you’re an expert. I also help you plan content so you know you’re sharing ideas your clients care about.

Web Design

I work with the fabulous SquareSpace developer Abi Bacon to create professional websites that put clients in control of the content without needing to pay web companies expensive monthly subscriptions. We’ve also developed a handy, easy and affordable template you can purchase and use right away in our Start Up Kit.

Co-working & Coaching

Sometimes we just need a bit of a boost to keep us inspired and energised. Come to me with your biggest fears and issues around your branding and marketing, and we can work together to come up with solid solutions that will not overwhelm you or your budget. Bookable in 90 minute affordable slots here.

If you want an affordable ready-made
DIY website template,
check out the Startup Kit here.

This is a great solution for those on a small budget, who don’t mind doing the work themselves, and just need a basic website to get started and get out there.

Full price list, packages and services

Enter your email to download a full description of all services and packages, with prices. You’ll also receive a handy checklist you can use when creating your brand to make sure you don’t leave anything out.

A brand always starts with an idea. A seed that needs to be planted in the right place, and nurtured with the right things before it can grow and bear fruit.

What makes a healthy brand?

  • If you confuse them, you’ll lose them. I’ll teach you how to make sure all your messaging is clear and connects you to the right clients.

  • Your brand assets need to work hard across many platforms. I will make sure you have a branding toolkit that allows you to look great everywhere, from print to social media.

  • Don’t rush it. A brand is a living organism and needs to grow authentically and organically to survive and thrive. Some try to do too much too soon, which just leads to overwhelm and burnout. I’ll help you plan a way to grow slowly, but surely.

  • Your situation is unique, and I’d love to hear what else you may need. Email me at hello@mellobranding.com, and I’ll get right back to you.